Big Investors Eye Media Shakeup in Three Crucial Areas

big investors eye media shakeup in three crucial areas media c-suite

Professional investors have an eye for change. 

Like ancient mariners, they can feel the winds shifting and have experienced judgement for which direction to set a new course on.  Sudden, unforeseeable change creates a degree of uncertainty that has to be crisis-managed until the skies clear and a new direction can be seen.  For the largest corporate vessels, crisis is unwelcome.  It takes a lot to change course if you are big and slow.

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8 Comments

  1. Credit where it’s due. I just wrote up an investment memo on allocating to media-tech for our portfolio guys. This article, and a few others on this site, have supported that work. Well received by my boss! I hope you guys can keep up the good work!

  2. All of the tech companies are running for media. Crypto and metaverse was a huge distraction. The application of all that capital into tech companies for all those years has to be directed somewhere now. Adtech, fintech … everything leads to mediatech. I don’t think the big studios know what’s coming!

    • I tend to believe that the senior execs at the Media Majors see what’s coming. The question for professional investors holding shares in those companies is, Do they know what to do about it? So many entrepreneurs that we speak with certainly do.

  3. An insightful article as always. What I think is really interesting as well is the need of how the various players within the sector, IP owners, creatives and storytellers, content aggregators, financiers and others play and do business together. That’s an area that hasn’t seen the kind of industry wide, tech-based improvement within business practices, processes and use of data (and analytics) to improve matters for all stakeholders.

  4. Great Article. Its why I love the Media C-Suite. You can’t really find this type of content anywhere else easily. It allows me to stay up to date with recent developments in one place.

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